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From time to time I keep hearing business owners ask: how come my competitor managed to increase their client base a few times faster than me, even despite having a very similar offering? Of course,...
Business owners go nuts whenever the word “Churn” is mentioned, but who can blame them when it basically means that something important has been lost. And who likes to lose anything? Okay, maybe a little...
When running a company based on a subscription billing model, it is necessary to consider the costs required to attain a single customer, and maintain your total client base. Average Revenue Per User is a...
Monthly Recurring Revenue (MRR) is by many regarded as the lifeblood of a subscription-based business. But, even though nearly every web hosting service is offered in a subscription model, not all companies are fully aware...
